Choosing good SEO keywords is the key to promoting your website and reaching your target audience. Why? Because is the key to smart internet marketing success when competing with other online business that also focus on your targeted audience.
Before you start writing down keywords you should think like a normal person searching online. What would someone type into Google when looking for your product or services? Keeping that in mind here are a few tips to help you go find your keywords.
Brainstorm
The first step is to brainstorm keyword ideas as they pop in your head and write them down. A good idea is to talk to other people and customers to get an idea of what they think of when looking for your product.
Use Online Tools
Keyword search tools can be used to help you think out of the box. For example, if you type in "hat" these tools will give you top search terms that include the world "hat" including "red hat" or "nba hat". The list can go on and on.
Start Picking
After your research its time to choose some keywords by deciding which ones are going to provide you with the best return on your investment.
Analyze
Now that you've chosen your keywords watch your analytics carefully to decide exactly which ones are reaching your online goals and change as needed.
If you feel overwhelmed by this process, it may be time to find a professional agency or freelancer that is well versed in SEO and can provide you with everything you need the first time around so you won't have to change it later. That's smart internet marketing.
